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Mark Graham Marketing

Top 4 Post Penguin Link Building Tips – [Podcast]

post penguin link building tipsIn this podcast I discuss the top 4 post penguin link building tips that work very well for me and this blog



While starting a blog is not necessarily a post penguin link building tips of the highest priority, although I do believe that creating a blog is much easier to set up and maybe even more responsive in terms of how fast you can start ranking on the first pages of Google so, if you have not set up your own blog, do it now.


Blogs, active blogs (posting every 3 days or more), give you a huge advantage in terms of getting your information out there. If you are going to do something online, if you are going to build an online business and presence then you need to be active. Blogs rank well within the Google search results fast than a regular website.

Now that is out of the way, what are the top 4 post penguin link building tips that work for me?

  1. Write Epic Content
  2. Post articles to Credible Directories
  3. Use web 2.0 Sites
  4. Building Links from Social Media

Create Epic Content

You need to start creating epic content for your blog or website – stick with one niche and start writing, start creating videos, start making podcasts and post this content on your blog and promote it to your niche market.

So, creating epic content is an excellent strategy for link building?

OK, it’s not really a link building strategy per se, but information that is relevant and offers value is much more likely to be shared among those that are looking for

Posting Articles to Credible and Authority Directories

I love article marketing, most of you have already realized this, but more than ever it is important that you are posting to directories that have higher page ranks, are considered authority sites and are highly credible.

Sites like ezinearticle.com and articlesnatch.com are still very good directories to post with and more than ever you need to make sure that when you post an article to a site that it is still viewed by Google as being relevant and having a higher standard.

Stay away from the auto-posting software and services that have no editorial standards or guidelines as Google will probably start devaluing links from these sites which will negatively affect your own site.

Nothing like spending months or even years putting things together only to have your site de-indexed for posting to junk blog farms or using some similar posting method. Short term gains can end up being long term losers.

Web 2.0 Sites

Posting to web 2.0 sites used to be a no-brainer, but in their clean up efforts, Google has sort of knocked some of the sites down a notch or two because of the amount of bad content that was allowed to be posted on some of these sites.

While I will still tell people that squidoo.com is still a relevant site to work with, it is only because the folks over at squidoo have changed some of their own guidelines and seem to be providing those “lenses” that are active with higher rankings on their own site.

Once again, we are looking for relevant and active content to keep the momentum going.

YouTube is also a fantastic site to receive backlinks from. Of course, YouTube is a Google property so does this mean that you are going to rank well on Google for using these Google owned properties?

Google says no, but I would certainly make sure that I have accounts with all Google properties such as blogger.com, YouTube and Google+.

Post Penguin Link Building Tips that Work – Social Media

Posting your links to social media sites like facebook, twitter, linkedin and others is becoming more and more important as Google and some of the other search engines adjust their algorithms to reward sites with content that is being shared and “liked.”

One strategy that I use frequently with a lot of success is to post to my article URL’s to my social media accounts using tools like Hootsuite or some other social media organizational tool.

I also like to post my links to different groups within my own niche.

It could be a network marketing group, affiliate marketing group or Internet marketing group of some sort, but posting this information within the groups that contain people within a specific niche is a great way to not only generate some immediate traffic, but also to generate a few new subscribers that will continue to read and go through the content you create.


About the author: A passion for helping others, Mark started marketing on the Internet in 2005 with very little success, but with a little determination decided that he was going to go “all in” when it came to making money online. Since then he has been able to stay at home and build his Internet Empire from scratch. Mark enjoys helping other entrepreneurs be all they can be. Connect with mark on

7 comments… add one
  • Hey there terrific blog! Does running a blog similar to this take a
    lot of work? I’ve virtually no knowledge of coding but I had been hoping to start my own blog soon. Anyhow, should you have any suggestions or techniques for new blog owners please share. I understand this is off subject nevertheless I simply needed to ask. Thanks a lot!

    • Mark Graham

      Hi Jacelyn – Yes, running a blog takes up quite a bit of time, but I believe it is well worth the effort especially if you are a marketer with long-term goals. As a Internet marketing trainer and coach I think that blogging is an extremely valuable skill to learn and a good blog will get you noticed, branded as a professional in whatever niche you work in as well as deliver you fresh targeted traffic and leads. Good luck!

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    • Mark Graham

      Hopefully I can continue to improve content and add more value to folks looking for information. Thanks!

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  • The shortcoming of this technique is that it will take time before you can achieve your desired rank.
    And they also enable to put together leading-high quality backlinks.
    In your case, you would want to build backlinks on other websites that
    point back to your web site or money page. With some 150 million websites online,
    it is not easy to stay on top of all these sites.

    • Mark Graham

      I couldn’t agree more. SEO marketing takes a LOT of work and there is a LOT to keep up with..I’m in the process now of researching the Hummingbird update and connecting with some SEO folk over at SEOmoz. I’m starting to wonder if traditional SEO will be dead in a bit? Thanks for the commment

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