In an effort to alleviate some of the economic pain that so many are feeling with the lingering and slumber world economy – especially individual’s personal economy – many are coming to the Internet looking for ways to supplement or even replace their income.
While everyone will not find success on the Internet, others will.
Over the last few years of successfully marketing different products and systems online, I have learned a few tips that may help the new marketer or someone that is struggling trying to figure out just what is “going wrong” with their marketing efforts.
Find your passion
Once you get involved with something that you are passionate about, a lot of the struggle of finding inspiration for articles or videos often times goes right out the window. If you have a passion for arts and crafts, create a blog for arts and crafts, not something catering to the latest electronic device that you know nothing about.
Finding your passion is more than just enjoying what you do, it makes what you do online much more enjoyable and you more productive as an Internet marketer.
Develop your skills
If you haven’t figured it out all the way just yet, this stuff isn’t easy and you aren’t going to learn everything you need to know overnight. Understand that there are skills, methods and techniques like keyword research that you will have to learn and develop.
Take your time and become proficient with one particular method of marketing before moving onto another one. Over time you will have a lot of “tools” that you will be able to utilize for your marketing efforts and believe it or not, one day marketing and promoting your products, services or opportunities online will come with much less effort than is required today.
Seek out a Mentor
Finding a mentor that you can follow is huge. A mentor is simply a guide or a coach that can take you through the Internet marketing jungle and show you the pitfalls that can discourage a new marketer as well as the short-cuts you can follow for Internet success.
If you don’t have a mentor, no problem, you can find plenty of experienced marketers online by going to YouTube or simply typing in a subject (key phrase) that you are interested in into the Google search engine and start looking for bloggers that are ranking well for multiple key phrases and research their blogs a bit more to find information regarding traffic generation, blogging, lead generation, social media, etc.
As I said, you can do this with YouTube as well. Find those “tubers” out there that are ranking very well with their videos and are producing content surrounding your niche. How do they do it? Ask them, you will find that many marketers will simply tell you how they rank well.
Learn Something New
Becoming a successful online marketer is a process. The Internet, if nothing else, is dynamic and fluid changing constantly. Once you learn how to rank your blog or website on the first page of Google, don’t worry, Google will change something that may or may not affect your site. Time to go back to the drawing board!
Because what works today on the Internet may not work tomorrow, it is crucial to keep your pupil hat close at hand. As marketers of the Internet, we must also be students of the online world as well. Make sure that you carve out a bit of time each week to learn something new.
You are not going to become a huge success overnight. Your video, most likely, will not go viral within a few days of you posting it; it can happen, but chances are you will be just like everyone else and will have to work your butt off to generate views to your awesome video.
Knowing the realities of the Internet is just good advice and if you forget, I assure you that you will get “knocked down” by low rankings or poor traffic results to keep you focused on your end game.
Part of the Be Realistic point, but setting goals will help you keep your eyes on the prize. Set simple, achievable goals as well as yearly and even long-term multi-year goals. You need to know where you are going before you head in any direction.
You will be rewarded by consistent and persistent efforts. When you first come online and set up your blog or website, you will not see it anywhere near the first page of Google. As a matter of fact, historically it will take multiple blog posts before you see any rewards from Google or Bing in terms of search engine rankings.
Typically, I tell students that it will take 20 to 30 blog posts before the search engines give you any real attention, so just be aware that it will take some time. I recommend that you post on your blog at least three times per week; if you can post every day, even better. Once you have twenty-five posts on your blog and you start seeing a few of your blog posts ranking well then you can post two or three times per week with no problems.
Take Action Today – aka Take Action Now
One of the biggest problems I see with new marketers “making it” is in their attempts to make everything “perfect” before they post a blog. What you need to do is write your articles and post your articles. Things will never be perfect and right now it is simply more important to get out there and post something. Remember, you are not going to rank well at first anyway, so it is more important to get your blog posts onto your blog.
7 Tips for Blogging Success Work if You Do
The more you act, the more articles you post, the more videos you produce and upload the faster things will happen. It doesn’t matter what niche you immerse yourself into, Internet dividends are paid to those that have a plan and work a plan. Understand that I am not telling you to create junk; your content should have substance and contain value for your (potential) readers.
Follow these above guidelines and you will find success online no matter what the niche. As you continue this process, you will become a better writer, podcaster or video creator and you will be rewarded for your efforts with targeted and qualified traffic and leads.