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Mark Graham Marketing

12 Steps of Starting a New Online Business

Starting A New Online Business Begins with Research

When you are starting a new online business, the first thing that you need to think about is what type of business you want to get involved with…and with the amount of business opportunities out there this is no easy task.

There are a few factors that you can look at when deciding on a new online business. Some of these factors that will determine what type of online business you should start are:

  1. Do you want your business to be product or service driven
  2. Can you generate income immediately or is this a long-term process
  3. Low tier (low or small ticket) or Large tier (big ticket item)
  4. Do you need to build a team of distributors to earn big money
  5. Is your opportunity isolated to online marketing methods? Offline methods?
  6. How much time will be required to build your business? How many hours per day, per week, etc?
  7. How many resources will need to be tied up into this one opportunity?
  8. What is the risk/reward factor?
  9. How will this business affect your current relationships?
  10. Do you believe in this business? Does this business excite you?
  11. How long has this opportunity been around? Is it in pre-launch? Is it an established company with a positive history?
  12. Mentorship – Is there someone already out there

As you can see, when starting a new online business there are tons of things to think about and the list above is just a small sampling of the questions you could ask when it comes to your own unique situation.

With a Product or Without One, What’s Better?

There are many different business models out there that someone, with the right IM training, can find success with. Some of these models are product driven and some are not.

For those businesses that are product driven, you want to make sure that it is a product you like and believe in, something that you won’t have any problems getting involved with and that you can promote without any hesitations.

The litmus test for getting involved with a business with a product is to determine whether you need an opportunity with the product or could you just promote the product alone.

If the answer is yes, you can exist with just the product then you may want to give it a shot.

If, however, you do not want to just promote the product then I would suggest that you continue to look for something that you can put your heart into.

Starting a New Online Business and Building a Team

Some business opportunities require you to build a team of distributors and this will often time require that you have some serious “people skills.”

If you do not have a strong sales or hospitality background, are not a people person then I can promise you that it will be a struggle for you to build this type of business opportunity.

On the other hand, if you are one of those folks that have never met a stranger then you might want to jump right into this type of business opportunity.

Most network marketing opportunities require that you jump out there and build a strong team of distributors before you start seeing that big money, but if you don’t have any problems building an organization of marketers then you might want to start researching different network marketing companies.

Your Available Resources

One of the things that a lot of people don’t think about when researching a business to get involved with is the available resources that they have for such things as advertising and promoting.

Once someone understands how much an opportunity might cost to get involved with they forget that this expense is usually just the start.

As mentioned above, there are additional costs when starting a new business, even when it comes to starting a new online business.

These additional costs might include creating or outsourcing marketing materials and, of course, advertising your business. Even if you are planning on using a lot of free marketing methods, you may have some costs in terms of tools for promoting your articles and videos on a larger scale.

Summing It All Up

As you can see, when you are starting a new online business there are many factors to consider and taking the time to develop your own “must have” list can put you in a position to find the right type of business that will fit your needs.

Finding something that you are passionate about is also important because starting a new online business can be a struggle and can require a lot of your time so all of that can become a LOT of work if you are that passionate about what you are doing.

If you do have a lot of interest in the opportunity you are promoting then building your business may not seem like work at all.

Using the 12 steps above is a good starting point when you are looking to start a new online business and, as you can see, there are additional factors that you may want to consider as you build your own unique, custom search list.

The upside is that the lifestyle possibilities for those that find success with a new online business can be unlimited.

The real question is what do you want? Once you figure that out….all I can really say is go for it!


About the author: A passion for helping others, Mark started marketing on the Internet in 2005 with very little success, but with a little determination decided that he was going to go “all in” when it came to making money online. Since then he has been able to stay at home and build his Internet Empire from scratch. Mark enjoys helping other entrepreneurs be all they can be. Connect with mark on

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